Social Media & Digital Strategy · Oklahoma City
Strategy-led content for brands that want to be understood.
Cien Studio is the consulting practice of Yesenia Jimenez — a bilingual strategist and content producer with 5 years of national media experience and an MBA in Marketing & Strategy.
Work with Cien Studio →Selected work
Cross-platform performance analysis
Built a KPI dashboard suite unifying 4 platforms, reducing reporting from multi-day to same-day. Conducted audience segmentation revealing a 28% subscription propensity advantage in an underserved segment.
AI-powered social production system
Designed and deployed a 4-tool content production system using the Anthropic API and Netlify serverless proxy — replacing manual workflows with an automated morning briefing, priority engine, content calendar, and carousel template.
Editorial social content
Produced data journalism carousels, election night content systems, and investigative series social packages for Oklahoma's largest daily newsroom across Instagram, TikTok, YouTube, and web.
Services
About
Yesenia Jimenez is a bilingual social media strategist and digital producer based in Oklahoma City. She spent five years at The Oklahoman (Gannett/USA TODAY Network) building audience systems, producing editorial content across four platforms, and deploying AI tools that replaced manual production workflows.
She holds an MBA from the University of Oklahoma with concentrations in Marketing and Strategy & Innovation (GPA 3.82, expected August 2026). She consults under Cien Studio — working with small businesses, agencies, and mission-driven organizations.
Let's build something
measurable.
Available for consulting engagements · $85/hr · yeseniajimenez.studio@gmail.com